Samsung Case Study: Galaxy S22 Ultra
Introducing the most
business-friendly phone yet.
And how to use it.
Samsung was introducing their new phone to B2B audiences. It offered more capabilities than before, and among other introductory materials, we created a series of videos to quickly explain some of its most business-friendly features.
WHAT’S THE TRUTH?
We created a sizzle video to highlight the Galaxy S22 Ultra within the context of a business day. We also shot companion explainer videos to go in-depth into some of the Galaxy S22 Ultra’s most compelling and useful features. At the same time, we coordinated a still photo shoot, to really maximize Samsung’s production dollars.