Joe is the founder and President of Truth. His strengths include the development of creative strategies and executions that establish new directions for existing brands, and define market opportunities for new brands. Creating marketing campaigns that push the art and science of advertising to create a more personalized client/brand experience, he believes that business success can only be achieved through courage and commitment. Joe has led successful marketing campaigns for Auction.com, Bosch, Experian, Intel, LaCie, Mercedes, Olympus, Samsung, Siemens and Toshiba, among many others.
Shawn Gill, Creative Director
As creative director, Shawn oversees all communications produced on behalf of Truth’s clients. His passion drives the executions that motivate consumer action through disruptive yet relevant communications. With expertise spanning multiple mediums and a strong attention to detail, Shawn has created modern stories, images and concepts for clients that include Behr, Bosch, Epson, Kelley Blue Book, Mazda, Siemens, Samsung, Universal Studios, Westinghouse, Zodiac Aerospace and many others.
Andrew Henderson, Innovation and Strategy Director
Andrew began his professional career as a Defense Economist with RAND. Andrew has a deep background in web, mobile, touch implementations, information systems, analytics and experiential technologies. Andrew is IBM E Business Certified, IBM Solution Consulting Certified, Microsoft IOA Certified, is PMI Project Management Professional certified, and holds a Six Sigma Green Belt. Andrew has provided strategic guidance for and provided innovation leadership for accounts that include Acura, Bosch, Cisco, DreamWorks, GE Capital, Honda, IBM, Lexus, Toyota, Sales Force, Samuel Adams, Samsung, VW, Zodiac Aerospace and more.
Tracy Anderson, Producer
Tracy has over 15 years’ experience successfully managing all facets of project management and client satisfaction. Tracy provides the critical connection between our clients, our team and our work. She continually seeks out new ways to improve our processes and maximize our clients’ success. She is expert in project definition, project management, team management, project processes and vendor relationships. Her attention to detail and relentless focus on results forms a critical part of our culture and is a critical reason why our client relationships are multi-year and multi-multiproject. Tracy’s major work has included Samsung, Siemens, Home Savings, Auction.com, Westinghouse, Bosch Home Appliances, OCTA, Hyundai, Mazda and more.
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